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How valuable is to find the best domain?

One of the most vital requirements for running a successful web presence is the domain name. It is what visitors will spot first when they come across your web page and what they will link you with. The domain should be easy to memorize, but should also be something that notifies your website's visitors what the website is about.

Generic Top-Level Domain Names (gTLDs)

A domain name as a rule is composed of 2 fragments - a Top-Level Domain (TLD) and a Second-Level Domain Name (SLD). If you have domain.com, for example, ".com" is the TLD and "domain" is the Second-Level Domain Name. There are a few categories of Top-Level Domain Names that you should consider prior to picking the domain name you want. Your decision should rest on the intention of your web page and on its target spectators. Let's analyze the gTLDs, or generic Top-Level Domains - these are the most widespread Top-Level Domains meant to show a specific purpose - .com (business entities), .net (networks), .biz (firms), .info (informative sites), .org (not-for-profit organizations), .mobi (handheld devices), .asia (the Asia Pacific), .name (individuals or relatives), .pro (certain professions), etc. As you can see, these Top-Level Domains cover most fields of life, so you should choose the one that would denote the objective of your web site best. There is no restriction as to who can register such Top-Level Domains, but some of them involve additional procedures to verify that you qualify to own such a domain name (.mobi and .pro, for instance).

Country-code Top-Level Domains (ccTLDs)

The ccTLDs, or country-code Top-Level Domain Names, are country-specific domain names. Each country has its own ccTLD. Picking such a Top-Level Domain is good if your target group of web site visitors is from a specific country. Many folks would like to purchase goods or services from a local web site, and if your goal is Canada, for instance, choosing a .ca Top-Level Domain could increase the visits to your site.

Domain Redirection

You can register a bunch of domain names, which can redirect your website's visitors to a particular website such as domain.com, for instance. This would boost the traffic and reduce the probability of someone stealing your website visitors by using the same SLD with another TLD - if you are not utilizing a trademark.

Name Servers (NSs)

Every TLD has domain records. The name server records (NS records, a.k.a. DNS records) indicate where the domain is hosted, in other words they point to the hosting provider whose name servers (NSs, aka DNSs) it is utilizing at present. You can change the name servers of your domain whenever you want. You can have your domain registered with one provider and get the web site hosting service itself from another. Hence, if you register your domain name and come across decent website hosting packages somewhere else at a later time, you can point your domain name to the new company's NSs straight away.

Domain Name Server Records (NS Records)

In general, as long as your domain name utilizes a specific pair of DNSs, all its NS records will direct to the same hosting firm. Some site hosting vendors, however, enable you to edit specific domain name records, among them the A records and the MX records of your domain. The A record is an IP address, which designates on which web server your web page is located, whereas the MX records designate which server handles the e-mail aliases associated with your domain name. For instance, if you hire a new website designer and he develops an .ASP site that will be hosted on his own Windows web server, you may wish to modify solely the Internet Protocol address (the A record) but not the MX records of your domain. In this way, www.domain.com will direct to the Windows hosting server, but your mailboxes or any sub-domain names like forum.domain.com or shop.domain.com will still be in your current Linux webspace hosting account. The .ASP platform is built by Microsoft and calls for a Windows web hosting server, even though a Linux web server would be far more secure.

Affordable Top-Level Domains Offered by 'Universal-Hosting'

Just a small number of web hosting suppliers enable you to modify certain NS records and quite frequently this an additional paid service. With Universal-Hosting , you get an immense array of TLDs to choose from and you can edit all domain name records or redirect the domains via a forwarding tool at no additional cost. Because of that, 'Universal-Hosting' would be your best choice when it comes to managing your domain and to creating a successful presence on the web.